Tennis Tips UK have a dedicated team who have operated since 2013. Their job is to analyse all scheduled ATP, Challenger & Grand Slam tennis matches with the objective of identifying the single best bet from across all markets. Members then receive this direct to their inbox. They are strict in terms of minimum value thresholds so expect around one pick per week on average. Quality over quantity is a core pillar of their success.
First time member? Enter code: TTUK10 on the sign up page to reduce the cost by 10%. This is strictly available one time for genuine new clients only. There is also the option to pay in Euro (€) or Dollars ($) in which case the same discount will be provided in that currency. The service is completely digital and delivered direct to your registered email inbox. One time payment. No subscriptions or recurring charges.
| Profit (units) | Yield (%) | Strike Rate (%) | Average Odds (Decimal) | Illustrative Return (£100 staked per pick) |
| +118.40 | 33.80 | 34.00 | 4.84 | £11,840 from backing every selection as of November 2025 |
Recent Winning Bets
- ✅ WON @ 11.00 | A Ayeni | Challenger Temuco
- ✅ WON @ 9.00 | Y Kusuhara 2-0 (Set Betting) | Challenger Yokohama
- ✅ WON @ 4.60 | V Sachko | ATP Metz
Modern punters are spoilt for choice with literally thousands of tennis betting markets available each day. However not all of these offer equal opportunities. In this article we’ll explore where it’s best to focus your time and attention when looking for value that will yield a profit over the long term (large sample size).
Good Value Markets vs The (Seriously) Ugly
The main concept to focus on is the bookmaker payout ratio. This also applies to exchanges. Start by calculating the profit margin. This varies significantly between different companies and crucially different tiers of events in tennis. In a nutshell – larger events featuring reputable players are likely to have lower margins and consequently offer better returns for punters. Lower tier events such as the ITF tour have exceptionally low payouts due to bookmaker concerns around match fixing and volatility with such young and inexperienced competitors. Insider information is far more prevalent in this encounters.
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ITF Matches: Best Avoided
Price discrepancies are most frequent in this tier but bookmakers are well prepared. They apply strict limits and offer very poor odds in most cases to protect against above average liability. For this reason serious tennis punters are best to avoid these matches as its virtually impossible to overcome margins that frequently average around 10%. To put this into context Grand Slam encounters are often available with payout ratios above 99% at sharp bookmakers.
WTA Events: Rarely Worth It
Generally considered more volatile than the men’s tour and if bookmakers hate anything its unpredictability. That’s why you’ll rarely find good opportunities as even ‘David vs Goliath’ encounters are rarely priced that way. A definite step up from IFT level events though so worth considering.
Challenger Encounters: Opportunities Abound?
Another highly volatile tier of professional tennis. Many match fixing scandals have plagued these events over the years. There are opportunities though but again are hard to come by.
ATP: The Golden Goose
The top tier of men’s tennis offers the best betting opportunities overall. High quality markets with a solid range of options combined with generous payout ratios. Bookmakers and exchange layers are confident enough that match fixing is rare to offer fair margins so those focusing on form, attainment and other metrics can gain an edge.

TENNIS TIPS UK MEMBERSHIP – How it Works
Follow @TennisTipsUKSynopsis: An email service where members receive regular betting picks direct to their inbox. This clearly states the match, specific bet and advised stake. There is a ‘best bet’ which is the highest value selection our team has found across all markets. This is exclusively available through the full access plan. Expect one selection per week.
Who picks the advised bets?Tennis Tips UK have a team of analysts built over the past decade. Each has shown a proficiency in beating ATP, Challenger or Grand Slam markets consistently. See an example of the email format members receive below. To make the service more practical to follow we send out picks six hours before the scheduled start time on average so it should be feasible to follow regardless of client timezone.
Odds sourced from Betfair Exchange, Pinnacle or Bet365. Match winner or set betting / handicap are the market types used.How much profit have the picks made overall?
As of late 2025; a £100 bettor has enjoyed profits in excess of £10,000 assuming they backed the quoted price. Please note the image below is updated once annually – see the link below for the most up to date performance figures.
Full tracking is available publicly via a third party verification platform.How do you profit from tennis betting?There is no single ‘one size fits all’ approach. Tennis Tips UK have been fine tuning the selection process since way back in 2013. For a comprehensive insight into our thesis try exploring our tennis betting research articles.








